Digitalization is among the key elements that bring about a company’s growth. It is actually more than the treatment of paper and applying computers to log data – it can be about setting up a new means of doing business that focuses on client satisfaction, internal conversation, and the flow details. It is about being more effective, gaining visibility over business spend and making decisions with exact numbers, and also connecting your complete team into a common mission that drives worldwide growth.
It is a dynamic method that changes the ways companies create and capture worth in the marketplace. Additionally, it can accelerate the obsolescence of the firm’s current business model (BM). As digitalization has the potential to influence a company’s www.cloudycrowd.net/2020/03/23/business-digitalization-implications-and-solutions/ competitive location, firms has to be constantly mindful of digitalization’s influence on their BMs and the adjacent business environment.
To explore the impact of digitalization on a firm’s BM, qualitative empirical info were accumulated from 12 interviewees working in two distinctive industries, automotive and media channels. Due to the fact that both industries are characterized by different organization models, this kind of research design and style allowed for a great in-depth a comparison of how digitalization impacts the building blocks of the firm’s BM.
The interviews revealed that inside the media industry, the impact of digitalization was felt many clearly regarding value creation and value capture elements. This was generally due to the fact that the videos industry places strong emphasis on the customer channel, thereby causing digitalization to have an early impact on the company’s BM.